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Craftsman of Internet PR marketing

· Since 2011 ·

our business partner

  We have been focusing on Internet PR marketing, providing professional communication services for many brands and products 
  • 20 +

      Reached long-term cooperation with more than 20 first-tier manufacturers and brands 

    (Tencent, Netease, Ali, Douyin, Anta, etc.)

  • 100 +

      Provide Internet marketing services for more than 100 games, platforms, apps, FMCG, etc. 
  • 400 +

     Accumulated more than 400 industry cases and received user, customer and industry recognition 

Our honor

  Coolshore has been highly recognized by users, customers and the industry in Internet PR communications marketing 
  •   You Ding Award 
      Coolshore won the 2017 Youlian Press Summit Forum and Youding Award Award Ceremony 
  •   Best Marketing Planning Case Gold Award Tencent Marketing Breakthrough Award 
      Naruto IP marketing case won at Tencent Interactive Entertainment's 2016 marketing awards ceremony 
  •   2 Silver Medals for Mobile Socialization & Video Marketing 
      UC star detective interactive drama project at WMMS2016 Global Mobile Marketing Summit cum Golden Award Mobile Marketing Awards 

    Our working methods

      Our core competitiveness lies in continuously exploring the Internet PR communication methods that are truly suitable for "this era": 

    "Content Dissemination in Accordance with Circle Culture"

    In the new Internet era, users and channels are constantly changing:

    社交多元化 内容多元化 Platform diversification, social diversification, content diversification

      Many users based on interests and hobbies gradually form a circle. The culture is becoming more mature and the barriers are becoming higher. Brand marketing should be segmented into different circles based on the different circles of the target consumer. Users become part of the communication. This is the core of Internet marketing. 

    (Method of propagation)
    Marketing model that conforms to the circle culture
    •   Product depth analysis looking for super users 
        Analyze the core communication point of the product and find the first seed user circle 
    •   Integrate circle resources and diversify user penetration 
        Mining target user circle channels to spread with content that matches the culture of the circle 
    •   Refined circle operation and cultivate circle culture 
        Use community methods to train users to increase user loyalty to products 
    •   Brand IP operation strengthens brand value 
        Shape brand IP culture from content to let users recognize brand value 
    (way for spreading)
    Marketing model that conforms to the circle culture
    way
    • Chengdu
    • 18F / 22F / 24F, Building A, Chamber of Commerce Building, 100 Niuwangmiao Section, East Street, Chengdu

      Phone: (028) 86275936/18628330550 (Mr. Liao)

      Email: liaochongkai@onezjw.com

    • Coolshore WeChat Public Account

    • Click to download cool shore information

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